HQ Activation
The Marriott International Culture Team’s mission is to foster the company’s core values into its global workforce. The values include: Put People First, Pursue Excellence, Embrace Change, Act with Integrity and Serve Our World. With a color for each value, connector lines illustrate the concept of connection for the team’s new identity and branding.
An activation took place at HQ, dedicating each day to a value, which included activities, giveaways and a leadership panel. The campaign’s goal was to educate and create experiences that celebrate Marriott’s culture of hospitality. I created the identity, signage and daily event collateral.
HQ Activation
